Wilkinson Sword
Hydro
Online and on-demand ad for Wilkinson Sword Hydro.
The Hydro razor first featured in one-to-one combat with a lube-strip razor in a Superbowl ad early in 2016. The two razors have now reappeared in this alternative showdown, which turns into a different kind of battle…
We produced the sound design, music edit and overall mix to emphasise the difference between the clunky, clumsy and rusty lube-strip razor and the smooth, shiny and precise Hydro razor. The lube strip didn’t stand a chance.
- Animation
- Blue Zoo
- Sound Design, Music Edit & Mix
- WMP
Online and on-demand ad for Wilkinson Sword Hydro.
The Hydro razor first featured in one-to-one combat with a lube-strip razor in a Superbowl ad early in 2016. The two razors have now reappeared in this alternative showdown, which turns into a different kind of battle…
We produced the sound design, music edit and overall mix to emphasise the difference between the clunky, clumsy and rusty lube-strip razor and the smooth, shiny and precise Hydro razor. The lube strip didn’t stand a chance.
Credits
- Animation: Blue Zoo
- Sound Design, Music Edit & Mix: WMP