Volvo

Life Is In The Details

  • Bass - Radio Mix

    Final advert on air from April 2016
  • Bass - Music Only

    The final bass track before VO and final mix

We were challenged with creating two solo instrument compositions using bass guitar and drums that gradually build to a crescendo for two radio scripts for Volvo.

It is rare to be given the opportunity to work with scripts where there is a need for fantastic interplay between the dialogue and the music being written. We knew that we would really have to drill down into the timing of the words and the gradual build of the bass riff and drum groove. We wanted to make sure our submissions stood out and realised that the best way we could achieve this was working with a session bass player and drummer throughout the process. Although logistically challenging it meant that our compositions were real and organic and ultimately perfectly suited to the scripts.

  • Music Composition
  • WMP
  • Sync Supervisor
  • John Connon @ Wake the Town
  • Agency
  • Grey London

We were challenged with creating two solo instrument compositions using bass guitar and drums that gradually build to a crescendo for two radio scripts for Volvo.

It is rare to be given the opportunity to work with scripts where there is a need for fantastic interplay between the dialogue and the music being written. We knew that we would really have to drill down into the timing of the words and the gradual build of the bass riff and drum groove. We wanted to make sure our submissions stood out and realised that the best way we could achieve this was working with a session bass player and drummer throughout the process. Although logistically challenging it meant that our compositions were real and organic and ultimately perfectly suited to the scripts.

Supporting Audio


Credits


  • Music Composition: WMP
  • Sync Supervisor: John Connon @ Wake the Town
  • Agency: Grey London

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