Wrigley's

Bin It!

Bespoke pop track for Wrigley’s ‘Bin It!’ litter awareness campaign.

We were commissioned to write and produce a song that would form the basis of an animated film encouraging 7-11 year olds to dispose of their litter responsibly and ‘love where they live’.

Wrigley asked us to write lyrics that would clearly communicate the campaign’s specific key messages, whilst also creating litter-based scenarios that could be illustrated visually by the animation in a fun and humorous way. Although we carefully tailored the song to children of primary school age, we think viewers of all ages may also find this song going ‘round their heads when they’re wondering what to do with that used food wrapper…

“All you’ve got to do is bin it!”

  • Animation
  • Blue Zoo
  • Music & Lyrics
  • Kamal Kamruddin & Peter Darling @ WMP
  • Lead Vocal
  • Laura Oakes

Bespoke pop track for Wrigley’s ‘Bin It!’ litter awareness campaign.

We were commissioned to write and produce a song that would form the basis of an animated film encouraging 7-11 year olds to dispose of their litter responsibly and ‘love where they live’.

Wrigley asked us to write lyrics that would clearly communicate the campaign’s specific key messages, whilst also creating litter-based scenarios that could be illustrated visually by the animation in a fun and humorous way. Although we carefully tailored the song to children of primary school age, we think viewers of all ages may also find this song going ‘round their heads when they’re wondering what to do with that used food wrapper…

“All you’ve got to do is bin it!”

Credits


  • Animation: Blue Zoo
  • Music & Lyrics: Kamal Kamruddin & Peter Darling @ WMP
  • Lead Vocal: Laura Oakes

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